SORTED Influencer Outreach

Legal education, financial wellness, consumer rights, & social innovation platforms

LawBite (UK)

Legal Tech

500k+

Free legal advice platform

UK
Visit

Above the Law (USA)

Legal News

1m+

Legal industry news & commentary

USA
Visit

The Conversation (Global)

Education

2m+

Academic legal perspectives

Global
Visit

Money Saving Expert (UK)

Finance

3m+

Debt & financial literacy

UK
Visit

Financial Health Network (USA)

Finance

500k+

Financial wellness advocacy

USA
Visit

CHOICE (Australia)

Consumer Rights

1m+

Consumer protection & rights

Australia
Visit

Which? (UK)

Consumer Rights

2m+

Consumer advice & rights

UK
Visit

Consumer Reports (USA)

Consumer Rights

2m+

Consumer protection leader

USA
Visit

Fair Work Ombudsman (Australia)

Workplace Rights

500k+

Employment rights authority

Australia
Visit

TikTok Legal Creator (@legaleasily)

TikTok Creator

500k+

Legal education on TikTok

Global
Visit

Instagram Legal (@thejusticecollective)

Instagram Creator

300k+

Legal rights advocacy

Global
Visit

YouTube Legal Channels (LawByMike, LearnLaw)

YouTube Creator

100k-500k

Legal education content

Global
Visit

Mind (UK)

Mental Health

1m+

Mental health & debt stress link

UK
Visit

NAMI (USA)

Mental Health

1m+

Mental health advocacy

USA
Visit

Beyond Blue (Australia)

Mental Health

500k+

Mental health support

Australia
Visit

The Money Guy Show (USA)

Podcast

500k+

Financial independence podcast

USA
Visit

Women & Money (UK)

Podcast

300k+

Women's financial empowerment

UK
Visit

Stuff You Should Know (Global)

Podcast

2m+

Explainer podcast (legal topics possible)

Global
Visit

Ashoka (Global)

Social Enterprise

1m+

Social innovators network

Global
Visit

GetUp (Australia)

Activism

500k+

Digital activism platform

Australia
Visit

Avaaz (Global)

Activism

50m+

Global petition & campaign platform

Global
Visit

Product Hunt (Global)

Tech Platform

500k+

Product launch & discovery

Global
Visit

Y Combinator (Global)

Tech Incubator

1m+

Startup community & advice

Global
Visit

📋 Outreach Strategy

✅ Start with: Legal Tech platforms (LawBite, Above the Law) → Legal aid orgs have partnerships

✅ Then: Financial wellness channels → Debt is their sweet spot

✅ Then: Social media creators (TikTok legal creators) → Viral potential, huge reach

✅ Finally: Podcasts & major platforms (Product Hunt) → B2B + B2C credibility

💡 Pro tip: "Legal education" angle + "no signup required" + "free for individuals" = perfect for nonprofits & social platforms.