Universal Frequency 51
Four products. One platform.
PetSounds51, SORTED, earth51 and ZAPP — four live products on one privacy-first, AI-powered core. Each solves a real problem for real people, today.
PetSounds51
Sound therapy for anxious pets — built on peer-reviewed research.
PROBLEM — Around 70% of dogs show anxiety. Owners feel helpless, drugs are a last resort, and a behaviour consult can cost £200+.
SOLUTION — Targeted acoustic-therapy protocols through a simple web app. The Separation Anxiety protocol is free; the full library is subscription. An AI engine that personalises the protocol to each pet — species, breed, behaviour — is on the roadmap.
MARKET — Global pet care ≈ $260B; pet wellness is the fastest-growing slice.
SORTED
Decodes any scary letter into plain English — in seconds, any language.
PROBLEM — Millions get frightening letters — council tax, debt, eviction — and don’t understand them. UK legal aid has collapsed.
SOLUTION — Paste or photograph a letter → what it means, the deadline, the steps, and free local help. Private by design; nothing stored.
MARKET — Global legal-aid gap — billions with no affordable help; grows with every rate rise.
earth51
Snap it, clean it, earn it — civic action that rewards itself.
PROBLEM — Litter blights communities; councils are underfunded and reactive; the people who already pick up litter get nothing back.
SOLUTION — Snap litter → AI verifies the cleanup → log it → earn tokens (P51) redeemable for real value. A kid-facing scanner ships too.
MARKET — UK councils spend £1B+/yr on street cleansing; ESG & school budgets rising.
ZAPP
Kids describe an idea — AI builds a real app. No accounts, no risk.
PROBLEM — Kids want to build with tech, but coding is a high barrier; most “kid” tools are locked-down games; parents worry about accounts and AI safety.
SOLUTION — A kid says what they want → a real, playable app in seconds. No accounts (COPPA-safe), device-local, with an honest “AI can be wrong” stamp.
MARKET — Global EdTech ≈ $100B+; kids’ creative-AI is among the fastest-growing.
THE THREAD — All four share one core: no account needed to start, works on any phone, free tier forever, device-local privacy, open source. Each new product is faster and cheaper to ship than the last.
WHERE IT IS — PetSounds51 and SORTED are live with paid tiers on Stripe. earth51 and ZAPP are live and free, with token-economy and licensing paths opening next. Real usage, honest privacy, built to last.